On October 13, 2022, the Interactive Advertising Bureau released for public comment an updated version of its contractual framework and new U.S. State Signals specifications to help the digital advertising industry comply with the comprehensive state privacy laws of California, Virginia, Colorado, Utah and Connecticut.
Continue Reading IAB Releases for Public Comment Proposed Contractual Framework and U.S. State Signals Specifications for Compliance with Five States’ Privacy Laws

On September 21, 2022, the Federal Communications Commission announced a proposed combined fine of $3.4 million against Sinclair Broadcast Group, Nexstar Media Group and 19 other broadcast television licensees for violations of rules limiting commercial matter in children’s television programming.
Continue Reading FCC Proposes $3.4 Million in Fines for Violations of Children’s TV Programming Rules

On September 21, 2022, the Federal Trade Commission announced the agenda for its “Protecting Kids from Stealth Advertising in Digital Media” virtual event to be held on October 19, 2022.
Continue Reading FTC Announces Agenda for “Protecting Kids from Stealth Advertising in Digital Media” Event

On August 29, 2022, the Federal Trade Commission announced a civil action against digital marketing data broker Kochava Inc. for “selling geolocation data from hundreds of millions of mobile devices that can be used to trace movements of individuals to and from sensitive locations.”
Continue Reading FTC Commences Civil Action Against Data Broker for Selling Geolocation Data

On September 15, 2022, California Governor Gavin Newsom signed into law the California Age-Appropriate Design Code Act. The Act, which takes effect July 1, 2024, places new legal obligations on companies with respect to online products and services that are likely to be accessed by children under the age of 18.
Continue Reading California Enacts the California Age-Appropriate Design Code Act

On August 10, 2022, the Consumer Financial Protection Bureau issued a new interpretive rule clarifying when digital marketing providers must comply with federal consumer financial protection law. Under the new rule, Big Tech companies that use behavioral advertising techniques to market financial products will be subject to the Consumer Financial Protection Act of 2010.
Continue Reading New CFPB Interpretive Rule Targets Digital Marketing Providers

On August 23, 2022, the Federal Trade Commission announced it is seeking additional public comment on “how children are affected by digital advertising and marketing messages that may blur the line between ads and entertainment” in conjunction with its “Protecting Kids from Stealth Advertising in Digital Media” event on October 19, 2022.
Continue Reading FTC Extends Public Comment Period on Advertising to Kids in Digital Media