Behavioral Advertising

On May 25, 2015, the French Data Protection Authority released its long-awaited annual inspection program for 2015, announcing that a target of 550 inspections was set for 2015, including 350 on-site inspections, document reviews or hearings and 200 online inspections. This blog entry provides a summary of the program.
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The Digital Advertising Alliance recently announced that, as of September 1, 2015, the Council of Better Business Bureaus and the Direct Marketing Association will begin to enforce the DAA Self-Regulatory Principles for Online Behavioral Advertising and the Multi-Site Data Principles in the mobile environment.
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On May 13, 2015, the Belgian Data Protection Authority published a recommendation addressing Facebook’s social plug-in practices. The Recommendation stems from the recent discussions between the Belgian Data Protection Authority and Facebook regarding its privacy policy and the tracking of Internet activities.
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Hunton & Williams’ EU Privacy and Cybersecurity practice lawyers recently authored The Proposed EU General Data Protection Regulation – A guide for in-house lawyers, addressing the key impacts of the forthcoming changes to EU data protection law. This blog entry provides a link to download a copy of the Guide.
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On January 14, 2015, the data protection authority of the German federal state of Schleswig-Holstein issued an appeal challenging a September 4, 2014 decision by the Administrative Court of Appeals, which held that companies using Facebook’s fan pages cannot be held responsible for data protection law violations committed by Facebook because the companies do not have any control over the use of the data.
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On May 27, 2014, the Federal Trade Commission announced the release of a new report recommending that Congress consider enacting legislation that would increase transparency in the data broker industry and give consumers more control over how data brokers collect and share their personal information.
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